{"id":66457,"date":"2019-09-25T15:55:10","date_gmt":"2019-09-25T18:55:10","guid":{"rendered":"https:\/\/www.blogsoestado.com\/danielmatos\/?p=66457"},"modified":"2019-09-25T15:55:10","modified_gmt":"2019-09-25T18:55:10","slug":"de-sao-paulo-ambev-responde-ao-blog-sobre-incentivo-fiscal-a-magnifica","status":"publish","type":"post","link":"https:\/\/www.blogsoestado.com\/danielmatos\/de-sao-paulo-ambev-responde-ao-blog-sobre-incentivo-fiscal-a-magnifica\/","title":{"rendered":"De S\u00e3o Paulo, Ambev responde ao blog sobre incentivo fiscal \u00e0 Magn\u00edfica"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"alignleft is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.blogsoestado.com\/danielmatos\/files\/2019\/09\/magnifica-aliquota.jpg\" alt=\"\" class=\"wp-image-66458\" width=\"295\" height=\"230\"\/><\/figure><\/div>\n\n\n\n<p>Em contato com o blog por telefone, ap\u00f3s a ampla repercuss\u00e3o da mat\u00e9ria aqui publicada sob o t\u00edtulo <a href=\"https:\/\/www.blogsoestado.com\/danielmatos\/2019\/09\/23\/executivos-descartam-produzir-heineken-no-maranhao-e-culpam-politica-tributaria-equivocada-de-flavio-dino\/\">&#8220;Executivos descartam produzir Heineken no Maranh\u00e3o e culpam pol\u00edtica tribut\u00e1ria equivocada de Fl\u00e1vio Dino&#8221;<\/a>, o gerente de Comunica\u00e7\u00e3o da Ambev, Ant\u00f4nio Prado, fez esclarecimentos sobre a concess\u00e3o de incentivo fiscal para a produ\u00e7\u00e3o da marca Magn\u00edfica no Maranh\u00e3o.<\/p>\n\n\n\n<p>Segundo Prado, a negocia\u00e7\u00e3o da Ambev com o Governo do Estado, que possibilitou a cobran\u00e7a de uma al\u00edquota diferenciada de 12% para a Magn\u00edfica, enquanto outras marcas pagam 28,5% de ICMS, envolveu n\u00e3o apenas vari\u00e1veis relacionadas ao lucro. <\/p>\n\n\n\n<p>A introdu\u00e7\u00e3o, no mercado local, da cerveja produzida \u00e0 base de mandioca, mat\u00e9ria-prima dispon\u00edvel em abund\u00e2ncia no estado, tamb\u00e9m \u00e9, segundo ele, uma estrat\u00e9gia de fomento a uma cadeia produtiva respons\u00e1vel pelo sustento de dezenas de milhares de fam\u00edlias maranhenses, que vendem sua produ\u00e7\u00e3o \u00e0 Ambev.  <\/p>\n\n\n\n<p>O gerente de Comunica\u00e7\u00e3o esclareceu, ainda, que o incentivo fiscal para produ\u00e7\u00e3o de cerveja \u00e0 base de mandioca n\u00e3o \u00e9 exclusivo da Ambev. Segundo ele, a lei estadual que prev\u00ea a produ\u00e7\u00e3o de cerveja \u00e0  base de mandioca concede o mesmo benef\u00edcio fiscal a qualquer cervejaria que utilize a mesma mat\u00e9ria-prima.    <\/p>\n\n\n\n<p>Ant\u00f4nio Prado lembrou, ainda, que as demais marcas de cerveja produzidas e comercializadas pela Ambev, como Skol, Brahma e Antarctica, pagam al\u00edquota de ICMS de 28,5%, ou seja, as regras tribut\u00e1rias que tem que cumprir em rela\u00e7\u00e3o a esses r\u00f3tulos s\u00e3o as mesma aplicadas \u00e0s demais empresas do setor. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Em contato com o blog por telefone, ap\u00f3s a ampla repercuss\u00e3o da mat\u00e9ria aqui publicada sob o t\u00edtulo &#8220;Executivos descartam [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-66457","post","type-post","status-publish","format-standard","hentry","category-sem-categoria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - 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